8/2/2022

Despite its importance, word of mouth has always been hard to measure and therefore hard to influence. This post changes that by introducing the Word of Mouth Coefficient and how to calculate it.

victoreduoh.com is rebranding to vec.studio.We'll be live again in:

Nearly 90% of startups fail without ever releasing a product or acquiring a single customer. Where does growth start, and how do we strike a balance between survival and growth?

"This sentence has five words. Here are five more words. Five-word sentences are fine. But several together become monotonous. Listen to what is happening."

Share the things only you can share. Ignore the boring stuff. Teach the reader to fish. Bat for them, each and every time.

While the majority of MozCon 2022 talks are not local-specific, nearly all of them featured applicable expert advice that local SEOs can turn to their advantage. Today, Miriam provides her personal rundown of the best tips she gleaned for local businesses from MozCon 2022.

What SERP Features matter most for ecommerce? How can online stores use them to their benefit or when to pivot their keyword strategy?

Attribution helps you figure out which marketing channels drive leads, but first touch attribution produces different data than last touch.

Inform your content strategy by setting a customized Google Analytics 4 report for your landing page. Here's how to do it, step-by-step.

Previously published on Hackernoon This a chicken and egg dilemma that goes way back! If you’re a website designer, a copywriter or a new startup founder, then you would’ve probably com…

Forget the “predictions.” To grow in 2022, you need ecommerce trends backed by expert insights, real strategies, and data. Behold: your tactical guide to DTC’s future awaits.

Facebook always wants to make more money off ads. Here’s an insider’s guide on how to advertise on Facebook & drive performance without wasting your budget.

Old-school YouTube creators now have an easy way into TikTok-like Shorts.

Learn how to use the Sandler pain funnel in sales conversations to build trust with buyers and close more deals.

Let's explore The Moment of Wow - the critical moment when your user thinks to themselves "Wow, how did I ever live without this?"

[LIVE] Tracking all tech startup layoffs — and lists of employees laid off — since COVID-19. This page is constantly being updated.

I’ve learned a lot about building startups over the past few years, and have become much more opinionated on how to do it well. I spent the last 2 years at Clubhouse, where my learning was supercharged by the caliber of our team, the rate of growth, and the very nature of building in a new product category.

Learn from my mistakes and smart moves. Here are my biggest takeaways from 25 years of freelancing and consulting.